- December 1, 2022
- Posted by: Campbell Scott
- Category: Email Signature
Communication is the foundation of any relationship, whether personal or business. When it comes to business relations, communication must be professional and classy. As emails form a big part of business communication, ensuring that you write them in the best way possible becomes imminent.
When composing an email, there are three major parts – the opening lines, the body, and the email signature. The opening and the email body can change based on the email requirement. However, the email signature is the part that remains constant for any business email that you send out.
An email signature is an impression of you and your business or job role. There are two ways to present an email signature design. Either it stands out, or it gets ignored altogether. How you create and position the details in your email signatures decides whether it will make an impact or go unnoticed.
Top 3 Email Signature Designs
A sound email signature is an essential part of your email. It is where you portray your role. A sound email signature helps establish a positive image for your brand to those who receive your correspondence.
It would be best if you always incorporated a few basic things in your email signatures, regardless of the format. Besides this basic information, you can add a few additional details about your brand or job role that give your audience a deeper insight into your professional side.
There are several types of email signature designs that you can try. You can decide which email signature suits you best based on your business requirements and role. Below are the tips for 3 email signature designs that will help you to create an impactful email signature and a very professional email.
1. The Simple And Basic Email Signature
Sometimes keeping it simple is the best approach, even for an email signature. There is a thin line between the email signatures being informational and unnecessarily flashy. It is always best to make it short and sweet. Limiting the length of your email signature to about 3 to 4 lines is the best approach for a simple yet effective email signature.
If you want to keep it simple yet impressive, it is ideal that you include your name, designation, contact details, and company logo. You can add your headshot to the email signature if you want to go the extra mile while keeping it classic. It will give the email signature a personal touch while providing your identity in the eyes of the recipient. Below is an example of how a simple and basic email signature design looks.
| | Your Name|
Your Photo | Designation
| Contact details like your mobile phone number or your desk number.
| Company logo.
2. The Social Email Signature
It is a good idea to keep up with the trends. Social media is the best way to connect with friends, family, and business associates. It is standard these days for corporations to have a presence on major social media platforms like LinkedIn, Twitter, Instagram, and Facebook. Companies can post and update their activities on these platforms. Adding social media links or icons to your email signature can show more about your business than your official website.
Social media is for more purposes than just posting new updates. They are also about connecting to other professionals. These connections grow further and can give a good push to your business. Hence, including a social media profile to create an email signature can help your business grow and provide a better look to the email signature. When you add social media icons, it looks more aesthetically pleasing to the eyes. Adding icons and linking them to the profile is better than providing the link in the email signature, as people are likelier to click an attractive icon than a simple text link.
See below for an idea of how you can structure a social email signature.
| | Your Name – Designation|
Your headshot | Contact details like your mobile phone or desk number
| Company logo.
| Social Media Icon (LinkedIn, Instagram, Twitter, Facebook)
3. The Creative Email Signature
People who belong to the entertainment or art industry can use the chance to give a glimpse of their work in the email signature. However, it is essential to know where to draw the line. Too many additions to the email signature can make you look desperate. Also, too many details can make your email signature appear unprofessional.
Understanding what information you need to add and what details you can leave out when writing a creative email signature is crucial. You can include gifs, video links, or even links to your latest work portfolio. However, avoid adding all these at once and creating clutter. If you are adding links, you can keep your headshot. And, if you are looking to add gifs, it is better to remove your headshot or not add extra links. You can also include a hand-written signature after the regards part to enhance the look of the signature.
An example of a creative email signature is as below.
| | Your Name |
Company Logo | Contact details like your mobile phone or desk number.
Designation | Social Media Icon (LinkedIn, Instagram, Twitter, Facebook)
| Gifs or video links